Meal For Children

Meal For Children is a non-profit organization committed to ending child hunger in America. The design takes on a more optimistic and friendly approach to evoke empathy and express a promising and healthy future for all children. It is catered towards those who care for children such as parents, teachers, and pediatricians.

The brandmark for Meal For Children takes inspiration from the food pyramid and the field of agriculture. Triangles are used as the element of this brand because they are one of the basic shapes that children learn about early on in their education. They also symbolize strength and growth which are key concepts of the organization. Warm and bright colors are used to push the brand's personality further – positivity, benevolence, and compassion.

THE WORK

— Web Design
— Brand Identity
— Conceptual Thinking
— Graphic Design
— Art Direction
— Brand Collateral
— Outdoor Advertising